Invessed is the digital fast-lane for asset and wealth managers. We will use an analogy of a car journey to illustrate how we get there as quickly as possible
Invessed is the digital fast lane for asset and wealth managers. We use an analogy of a car journey to illustrate how we get there as quickly as possible:
Set the satnav: the Design Sprint
Every journey starts with a single step. Before you get going though, you have to punch in the destination on the sat-nav. There is little point to a smooth journey if it leads to the wrong destination after all.
A Design Sprint is like programming the satnav for a digital project. Pioneered by Google Ventures, it is a process for "answering critical business questions through design". Over 5 high-energy days, we will hone in a key business challenge and produce a prototype to make sure we are headed in the right direction.
How does it work?
The Sprint is driven by a Senior Invessed Consultant, with help from our UX and Tech team as needed. From the client, we will need key stakeholders from Marketing or Client services with IT and Compliance input wherever required. Over 5 high-energy days, the sprint team will follow this path:
- Day 1 - map the challenge, check with the experts
- Day 2 - come up and sketch out alternative solutions
- Day 3 - pick and storyboard the best solution
- Day 4 - develop a prototype and prepare a demo
- Day 5 - demo and validate with the group, plan next steps
How fast and how much?
Design Sprints are typically booked 2 weeks after a request arrives, and the 5 days may span over a period of 2 weeks to suit people's availability. Some specifics:
- Fixed cost of €4.000
- Deliverables immediately available
- IP of deliverables stays with the client
- Low-touch contracts - single-page T&Cs
- No obligation to carry out further tasks
What's next? Navigating the city with an MVP
At the end of this process, we aim to have the satnav programmed, with a clear and unambiguous direction of travel. Armed with a validated prototype, we start the engines and drive off.
The next stage of the journey is to navigate through the tricky terrain of the city. To avoid delays, we need real-time traffic information and quick route adjustments. In the digital world, this is the job of a Minimum Viable Product or MVP.