T-shaped Products

In the world of collaborative agile workplaces, T-shaped skills are invaluable. In this visual metaphor, the vertical bar of the T refers to domain expertise, while the line at the top describes an ability to collaborate with other disciplines.

As with people, so it is with products. To create a true best-in-class solution you need the deep expertise of specialist products, provided they are designed to integrate with other specialists.

T-Shaped Investor Apps

Our product strategy follows this rule, and our recent partnership with Anevis Solution is a case to the point. Both experts in our fields, we know that optimal results are built through collaboration:

• Anevis Solutions are experts in financial reporting and number crunching; they understand the importance of experience design, which they enable through data and document provision APIs
• GrowCreate are experts in customer experience; we speak the language of financial services and understand that the role of CX is to connect investors with accurate data, at the correct device and time

I-Shapes are too narrow; O-Shapes too bloated

Many of our competitors follow different paths. There are I-shaped products that deliver expertise but with too narrow a focus to fully solve a problem. Lacking a collaborative architecture, they can be nightmare to integrate, causing delays and unnecessary costs.

Then there are those that want to do it all themselves. These O-shaped offerings are inevitably bloated with features that you do not need, whilst lacking the attention to detail on the features that deliver that extra edge. Can you really be all things to all people?

A dream-team of experts

We believe the best asset management solutions are neither too narrow nor too broad - they are deep but collaborative. If you are after a world-class investor experience, the GrowCreate / Anevis Solutions offering is a the dream-team of experts to realise your ambition.